{"id":17356,"date":"2024-02-16T12:27:53","date_gmt":"2024-02-16T11:27:53","guid":{"rendered":"https:\/\/www.nextweb.cat\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/"},"modified":"2024-02-16T12:27:54","modified_gmt":"2024-02-16T11:27:54","slug":"usabilitat-web-i-la-importancia-per-als-usuaris","status":"publish","type":"post","link":"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/","title":{"rendered":"Usabilitat WEB i la import\u00e0ncia per als usuaris"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Avui dia, a l&#8217;entorn tan summament competitiu en qu\u00e8 operen les empreses, \u00e9s de vital import\u00e0ncia <strong>centrar-se a garantir una bona usabilitat web<\/strong> de cara als clients.&#13;\n&#13;\nPer aix\u00f2, cal oferir-vos tota mena de solucions perqu\u00e8 puguin posar-se en contacte amb la vostra empresa, com per exemple <a href=\"https:\/\/www.fonvirtual.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">telefonia virtual<\/a>, botons de trucada a l&#8217;acci\u00f3, xat o v\u00eddeo.<\/p>\n\n<p class=\"wp-block-paragraph\">Tot i aix\u00f2, cal anar m\u00e9s enll\u00e0 i ser conscient que, actualment, la majoria de clients que <strong>coneixen la nostra empresa ho fan a trav\u00e9s d&#8217;Internet<\/strong>. Per\u00f2 no ho fan nom\u00e9s des de l&#8217;ordinador, tamb\u00e9 utilitzen la tauleta o el tel\u00e8fon intel\u00b7ligent.<\/p>\n\n<p class=\"wp-block-paragraph\">En aquest sentit, adaptar el vostre lloc web per a la <strong>comoditat i millorar l&#8217;experi\u00e8ncia<\/strong> del client \u00e9s important per a <strong>assegurar una correcta usabilitat<\/strong> i una f\u00e0cil navegaci\u00f3 dels vostres usuaris. Tant si visiteu la vostra web des d&#8217;un ordinador port\u00e0til, tauleta o qualsevol m\u00f2bil, els vostres clients obtindran la mateixa experi\u00e8ncia.<\/p>\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de Contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ac5a3d1eec4a\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #13a89e;color:#13a89e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #13a89e;color:#13a89e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac5a3d1eec4a\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Que_significa_la_usabilitat_web_per_a_lusuari\" >Qu\u00e8 significa la usabilitat web per a l&#8217;usuari?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Avantatges_de_la_usabilitat_web\" >Avantatges de la usabilitat web<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Ofereix_mes_portabilitat_i_accessibilitat\" >Ofereix m\u00e9s portabilitat i accessibilitat<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Augmenta_el_transit_organic\" >Augmenta el tr\u00e0nsit org\u00e0nic<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Incrementa_les_conversions\" >Incrementa les conversions<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Millora_el_posicionament_SEO\" >Millora el posicionament SEO<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Com_millorar_la_usabilitat_web_per_a_la_comoditat_del_client\" >Com millorar la usabilitat web per a la comoditat del client<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Millora_la_velocitat_de_carrega\" >Millora la velocitat de c\u00e0rrega<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Optimitza_les_imatges\" >Optimitza les imatges<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#Afegeix_botons_de_contacte\" >Afegeix botons de contacte<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/usabilitat-web-i-la-importancia-per-als-usuaris\/#En_resum%E2%80%A6\" >En resum\u2026<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Que_significa_la_usabilitat_web_per_a_lusuari\"><\/span>Qu\u00e8 significa la usabilitat web per a l&#8217;usuari?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p class=\"wp-block-paragraph\">Quan parlem de tenir un lloc web adaptat per millorar la usabilitat web per al client, ens referim a comptar amb una <strong>p\u00e0gina web que es pugui visualitzar en tota classe de dispositius.<\/strong><\/p>\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-2.jpg\" alt=\"Usabilitat web\" class=\"wp-image-15921\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-2.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-2-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-2-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Per fer-ho, cal comptar amb una plataforma senzilla que <strong>permeti als teus clients interactuar i navegar<\/strong> d&#8217;una manera simple, satisfact\u00f2ria i intu\u00eftiva, aconseguint que es disminueixi la taxa de rebot en accedir al lloc web.<\/p>\n\n<p class=\"wp-block-paragraph\">A m\u00e9s, el fet de posseir un lloc web adaptat per a la comoditat al client, que <strong>resulti atractiu i senzill d&#8217;utilitzar<\/strong> et permetr\u00e0 transmetre seguretat i confian\u00e7a als teus usuaris a l&#8217;hora de continuar navegant-hi.<\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Avantatges_de_la_usabilitat_web\"><\/span>Avantatges de la usabilitat web<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p class=\"wp-block-paragraph\">\u00c9s evident que tenir una <a href=\"https:\/\/www.nextweb.cat\/2020\/02\/26\/importancia-del-diseno-web-responsive\/\">web responsive<\/a> et permetr\u00e0 oferir als teus clients una experi\u00e8ncia de navegaci\u00f3 de qualitat. Tot i aix\u00f2, aquest no \u00e9s l&#8217;\u00fanic avantatge de comptar amb un <strong>lloc web adaptat per a la comoditat dels clients<\/strong>. A continuaci\u00f3, te&#8217;n mostrem algunes:<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Ofereix_mes_portabilitat_i_accessibilitat\"><\/span>Ofereix m\u00e9s portabilitat i accessibilitat<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-nextweb wp-block-embed-nextweb\">\r\n<div class=\"wp-block-embed__wrapper\">https:\/\/www.nextweb.cat\/ca\/2022\/03\/15\/eines-per-a-complementar-la-teva-campanya-de-marqueting\/<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\">Actualment, <strong>l&#8217;\u00fas de dispositius m\u00f2bils \u00e9s absolutament massiu<\/strong>. Tots portem el nostre m\u00f2bil a tot arreu i el fem servir en innombrables ocasions per realitzar els nostres processos de compra.<\/p>\n\n<p class=\"wp-block-paragraph\">Per aix\u00f2, si el vostre potencial client ha accedit a la teva web a trav\u00e9s d&#8217;algun dispositiu m\u00f2bil o tablet, i no est\u00e0 degudament habilitada per poder visualitzar-se en diferents pantalles i dispositius, el m\u00e9s segur \u00e9s que aquest <strong>abandoni la teva p\u00e0gina web i acudiu a una altra que us resulti m\u00e9s c\u00f2moda i accessible.<\/strong><\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Augmenta_el_transit_organic\"><\/span>Augmenta el tr\u00e0nsit org\u00e0nic<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">En el context tan summament competitiu en qu\u00e8 operen les empreses actualment, \u00e9s de vital import\u00e0ncia, dur a terme totes les accions possibles per <strong>captar clients i aconseguir fidelitzar-los <\/strong>per no perdre&#8217;ls.<\/p>\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-nextweb wp-block-embed-nextweb\">\r\n<div class=\"wp-block-embed__wrapper\">https:\/\/www.nextweb.cat\/ca\/2023\/04\/11\/indexar-una-pagina-a-google\/<\/div><\/figure>\n\n<p class=\"wp-block-paragraph\">Tenint en compte que un dels principals canals per aix\u00f2 \u00e9s a trav\u00e9s d&#8217;Internet, el pitjor que podries fer \u00e9s <strong>no oferir un lloc web adaptat per a les necessitats dels teus clients<\/strong>, ja que, aix\u00ed, l&#8217;\u00fanic que aconseguir\u00e0s \u00e9s que no tornin a visitar la teva p\u00e0gina i es decantin per anar a la compet\u00e8ncia a la recerca d&#8217;un lloc m\u00e9s responsiu.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Incrementa_les_conversions\"><\/span>Incrementa les conversions<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Adaptant el teu lloc web per a la comoditat dels teus clients, aconseguir\u00e0s augmentar el nombre de conversions, ja que <strong>els usuaris veuran satisfetes les seves expectatives<\/strong>, podran navegar i interaccionar f\u00e0cilment a la totalitat de la web i, com a resultat, mostraran una predisposici\u00f3 m\u00e9s gran a convertir.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Millora_el_posicionament_SEO\"><\/span>Millora el posicionament SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-3.jpg\" alt=\"Millora el posicionament SEO\" class=\"wp-image-15919\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-3.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-3-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-3-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">El 2015 Google va anunciar una <strong>actualitzaci\u00f3 del seu algorisme de cerca<\/strong>, anomenada <em>Mobile-Friendly<\/em>. Com a conseq\u00fc\u00e8ncia, exigeix \u200b\u200bque totes les webs ofereixin un contingut adaptable a tots els dispositius.<\/p>\n\n<p class=\"wp-block-paragraph\">En cas de no respectar aquestes exig\u00e8ncies, <strong>el m\u00e9s probable \u00e9s que Google penalitzi la teva web<\/strong> i, per tant, el teu <a href=\"https:\/\/www.nextweb.cat\/ca\/posicionament-web-seo-a-barcelona\/\">posicionament\u00a0SEO<\/a> es vegi perjudicat.<\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Com_millorar_la_usabilitat_web_per_a_la_comoditat_del_client\"><\/span>Com millorar la usabilitat web per a la comoditat del client<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Millora_la_velocitat_de_carrega\"><\/span>Millora la velocitat de c\u00e0rrega<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Segurament, aquelles persones que accedeixin al vostre lloc web a trav\u00e9s de dispositius m\u00f2bils tinguin una connexi\u00f3 a internet m\u00e9s lenta. Per aix\u00f2, <strong>\u00e9s molt important que el vostre lloc web es carregui r\u00e0pidament<\/strong> i no consumiu totes les dades dels vostres visitants.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Optimitza_les_imatges\"><\/span>Optimitza les imatges<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-4.jpg\" alt=\"Usabilitat a la nostra p&#xE0;gina web\" class=\"wp-image-15917\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-4.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-4-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-4-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">En relaci\u00f3 amb el punt anterior, tenir <strong>imatges grans pot alentir la c\u00e0rrega<\/strong> de la vostra p\u00e0gina web. Per aix\u00f2, cal intentar reduir-ne la mida, evitant que perdin qualitat. Per fer-ho, podeu comprimir-les utilitzant <a href=\"https:\/\/www.iloveimg.com\/\" target=\"_blank\" rel=\"noreferrer noopener nofollow\">eines gratu\u00eftes com IloveIMG<\/a>.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Afegeix_botons_de_contacte\"><\/span>Afegeix botons de contacte<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Despr\u00e9s d&#8217;accedir a la teva p\u00e0gina web, <strong>el client es vulgui comunicar amb tu<\/strong> per resoldre algun dubte, o fins i tot contractar els teus serveis, \u00e9s important facilitar-li el contacte a trav\u00e9s de botons, per exemple, el <strong>bot\u00f3 clic to call.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">En aquest sentit, seria interessant que, a m\u00e9s, la teva empresa compt\u00e9s amb una <strong>centra virtual<\/strong> o <a href=\"https:\/\/www.fonvirtual.com\/software-call-center\/\" target=\" _blank\" rel=\"noreferrer noopener\">programari de call center<\/a>, perqu\u00e8 quan el client premeu el bot\u00f3 clic to call a trav\u00e9s del navegador del vostre PC, port\u00e0til, tauleta o m\u00f2bil, <strong>el vostre equip pugui atendre aquesta trucada<\/strong> a trav\u00e9s d&#8217;aquesta centraleta.<\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"En_resum%E2%80%A6\"><\/span>En resum\u2026<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p class=\"wp-block-paragraph\">El fet que la teva p\u00e0gina web es pugui adaptar a qualsevol dispositiu, \u00e9s un <strong>element fonamental perqu\u00e8 els usuaris tinguin una usabilitat web en navegar<\/strong> pel teu lloc i aconseguir, aix\u00ed, que les teves vendes s&#8217;incrementin exponencialment.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-5.jpg\" alt=\"Mobile friendly\" class=\"wp-image-15915\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-5.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-5-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/11\/Usabilidad-web-5-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">D&#8217;aquesta manera, <strong>\u00e9s crucial comptar amb un lloc web adaptatiu<\/strong> que compleixi amb la normativa de Google per poder <a href=\"https:\/\/www.nextweb.cat\/2020\/09\/07\/como-mejorar-el-seo\/\">millorar el posicionament SEO<\/a> de la teva web i aconseguir el nombre m\u00e9s gran possible de clients potencials la visitin.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Avui dia, a l&#8217;entorn tan summament competitiu en qu\u00e8 operen les empreses, \u00e9s de vital import\u00e0ncia centrar-se a garantir una bona usabilitat web de cara als clients.&#13; &#13; Per aix\u00f2, cal oferir-vos tota mena de solucions perqu\u00e8 puguin posar-se en contacte amb la vostra empresa, com per exemple telefonia virtual, botons de trucada a l&#8217;acci\u00f3,&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15924,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","_jet_geo_exclude_from_ai_visibility":false,"footnotes":""},"categories":[219,236],"tags":[],"class_list":["post-17356","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-disseny-web","category-tendencies"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Usabilitat WEB i la import\u00e0ncia per als usuaris - NEXTWEB<\/title>\n<meta name=\"description\" content=\"Millora el nivell de satisfacci\u00f3 i l&#039;experi\u00e8ncia dels visitants gr\u00e0cies als beneficis de la usabilitat web. 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