{"id":17358,"date":"2024-02-16T12:57:24","date_gmt":"2024-02-16T11:57:24","guid":{"rendered":"https:\/\/www.nextweb.cat\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/"},"modified":"2024-11-28T15:47:56","modified_gmt":"2024-11-28T14:47:56","slug":"redaccio-seo-com-escriure-textos-optimitzats","status":"publish","type":"post","link":"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/","title":{"rendered":"Redacci\u00f3 SEO: com escriure textos optimitzats"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Una bona redacci\u00f3 SEO tracta <strong>d&#8217;aconseguir\u00a0atraure els usuaris<\/strong>. En realitat, el contingut \u00e9s nom\u00e9s una de les parts de l&#8217;algorisme del SEO d&#8217;una p\u00e0gina web.<\/p>\n\n<p class=\"wp-block-paragraph\">Tamb\u00e9 influeixen en la posici\u00f3 d&#8217;un lloc web dins dels r\u00e0nquings de cerques, la <strong>quantitat i qualitat d&#8217;enlla\u00e7os entrants<\/strong>, aix\u00ed com <strong>l&#8217;antiguitat\u00a0del domini<\/strong>, l&#8217;\u00fas de les xarxes socials, la <strong>freq\u00fc\u00e8ncia en la publicaci\u00f3 de nous continguts<\/strong>, i sobretot <strong>l&#8217;optimitzaci\u00f3 de les paraules clau. <\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">En conseq\u00fc\u00e8ncia, <strong>no n&#8217;hi ha prou amb redactar un gran contingut<\/strong> a la p\u00e0gina web per aconseguir m\u00e9s visitants. Cal considerar totes les variables del SEO en <strong>elaborar un pla de continguts apropiat.<\/strong><\/p>\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de Contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ac5a2ca22900\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #13a89e;color:#13a89e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #13a89e;color:#13a89e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac5a2ca22900\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Una_bona_redaccio_SEO_usant_paraules_clau_en_els_titols\" >Una bona redacci\u00f3 SEO usant paraules clau en els t\u00edtols<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Escriure_titols_concisos\" >Escriure t\u00edtols concisos<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Utilitzar_titols_atractius_i_cridaners\" >Utilitzar t\u00edtols atractius i cridaners<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Encapcalats_que_siguin_facils_de_llegir\" >Encap\u00e7alats que siguin f\u00e0cils de llegir<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Utilitza_capcaleres_rellevants_per_al_posicionament_SEO\" >Utilitza cap\u00e7aleres rellevants per al posicionament SEO<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Les_capcaleres_han_de_ser_uniques\" >Les cap\u00e7aleres han de ser \u00faniques<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Optimitzar_la_redaccio_SEO_per_als_motors_de_cerca\" >Optimitzar la redacci\u00f3 SEO per als motors de cerca<\/a><ul class='ez-toc-list-level-3' ><li class='ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Evita_la_taxa_de_rebot\" >Evita la taxa de rebot<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Augmenta_el_transit_de_qualitat\" >Augmenta el tr\u00e0nsit de qualitat<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-10\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Coneix_el_teu_public_objectiu\" >Coneix el teu p\u00fablic objectiu<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-11\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Crea_titols_persuasius\" >Crea t\u00edtols persuasius<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-12\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Incloure_numeros\" >Incloure n\u00fameros<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-13\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Fes_servir_adjectius_forts\" >Fes servir adjectius forts<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-14\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Fer_preguntes_als_titols\" >Fer preguntes als t\u00edtols<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-15\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Inclou_trucades_a_laccio\" >Inclou trucades a l&#8217;acci\u00f3<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-16\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Utilitza_el_verb_%E2%80%9Cfer%E2%80%9D\" >Utilitza el verb &#8220;fer&#8221;<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-17\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Fes_una_bona_redaccio_SEO_amb_titols_emocionants\" >Fes una bona redacci\u00f3 SEO amb t\u00edtols emocionants<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-18\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Inclou_una_paraula_clau_en_els_primers_5_caracters\" >Inclou una paraula clau en els primers 5 car\u00e0cters<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-19\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Escriu_titols_interessants\" >Escriu t\u00edtols interessants<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-3'><a class=\"ez-toc-link ez-toc-heading-20\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#Usar_paraules_inspiradores_emocionals_i_intel%C2%B7lectuals\" >Usar paraules inspiradores, emocionals i intel\u00b7lectuals<\/a><\/li><\/ul><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-21\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/02\/16\/redaccio-seo-com-escriure-textos-optimitzats\/#En_conclusio_sobre_la_redaccio_SEO\" >En conclusi\u00f3 sobre la redacci\u00f3 SEO<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Una_bona_redaccio_SEO_usant_paraules_clau_en_els_titols\"><\/span>Una bona redacci\u00f3 SEO usant paraules clau en els t\u00edtols<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Una-buena-redaccion-SEO-usando-palabras-clave-en-los-titulos.jpg\" alt=\"Una bona redacci&#xF3; SEO usant paraules clau en els t&#xED;tols\" class=\"wp-image-15945\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Una-buena-redaccion-SEO-usando-palabras-clave-en-los-titulos.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Una-buena-redaccion-SEO-usando-palabras-clave-en-los-titulos-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Una-buena-redaccion-SEO-usando-palabras-clave-en-los-titulos-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols amb paraules clau s\u00f3n m\u00e9s f\u00e0cils de trobar als motors de cerca i ajuden els lectors a comprendre de qu\u00e8 tracta el contingut.<\/p>\n\n<p class=\"wp-block-paragraph\">En incloure paraules clau rellevants als teus t\u00edtols, tamb\u00e9 <strong>estem ajudant els motors de cerca a indexar els continguts.<\/strong>&#13;\n&#13;\n<a href=\"https:\/\/www.nextweb.cat\/ca\/2023\/04\/11\/indexar-una-pagina-a-google\/\">Saps quant triga Google a indexar una p\u00e0gina web? <\/a><\/p>\n\n<figure class=\"wp-block-embed is-type-wp-embed is-provider-nextweb wp-block-embed-nextweb\">\r\n<div class=\"wp-block-embed__wrapper\">https:\/\/www.nextweb.cat\/ca\/2023\/04\/11\/indexar-una-pagina-a-google\/<\/div><\/figure>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Escriure_titols_concisos\"><\/span>Escriure t\u00edtols concisos<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols concisos s\u00f3n m\u00e9s efica\u00e7os, ja que s\u00f3n <strong>f\u00e0cils de llegir i de comprendre<\/strong>. A m\u00e9s, com m\u00e9s conc\u00eds sigui el t\u00edtol, m\u00e9s possibilitats hi haur\u00e0 a l&#8217;hora de mostrar-se en una cerca.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Utilitzar_titols_atractius_i_cridaners\"><\/span>Utilitzar t\u00edtols atractius i cridaners<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols cridaners s\u00f3n m\u00e9s efectius per atraure l&#8217;atenci\u00f3 dels lectors. Han de ser all\u00f2 <strong>prou atractius per fer que la gent s&#8217;interessi pel contingut<\/strong>, encara que sense que resulti massa evident fins al punt d&#8217;induir a error.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Encapcalats_que_siguin_facils_de_llegir\"><\/span>Encap\u00e7alats que siguin f\u00e0cils de llegir<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols f\u00e0cils de llegir <strong>s\u00f3n m\u00e9s efectius<\/strong>, ja que <strong>s\u00f3n m\u00e9s f\u00e0cils de recordar<\/strong>. A m\u00e9s, si el t\u00edtol \u00e9s f\u00e0cil de llegir, <strong>\u00e9s m\u00e9s probable que la gent el comparteixi<\/strong>.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Utilitza_capcaleres_rellevants_per_al_posicionament_SEO\"><\/span>Utilitza cap\u00e7aleres rellevants per al posicionament SEO<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols rellevants ajuden els lectors a comprendre de qu\u00e8 tracta el contingut. En incloure t\u00edtols rellevants.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Les_capcaleres_han_de_ser_uniques\"><\/span>Les cap\u00e7aleres han de ser \u00faniques<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols \u00fanics s\u00f3n m\u00e9s efectius, ja que <strong>ajuden els lectors a comprendre de qu\u00e8 tracta el contingut. <\/strong>A m\u00e9s, com m\u00e9s \u00fanic sigui el t\u00edtol, m\u00e9s probable ser\u00e0 que aparegui als resultats de cerca.<\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Optimitzar_la_redaccio_SEO_per_als_motors_de_cerca\"><\/span>Optimitzar la redacci\u00f3 SEO per als motors de cerca<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Optimizar-la-redaccion-SEO-para-los-motores-de-busqueda.jpg\" alt=\"Optimitzar la redacci&#xF3; SEO per als motors de cerca\" class=\"wp-image-15935\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Optimizar-la-redaccion-SEO-para-los-motores-de-busqueda.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Optimizar-la-redaccion-SEO-para-los-motores-de-busqueda-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Optimizar-la-redaccion-SEO-para-los-motores-de-busqueda-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols ben optimitzats s\u00f3n m\u00e9s efectius, ja que ajuden els lectors a trobar el contingut.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Evita_la_taxa_de_rebot\"><\/span>Evita la taxa de rebot<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">La taxa de rebot <strong>\u00e9s el percentatge de persones que abandonen el vostre lloc web<\/strong> despr\u00e9s de veure una sola p\u00e0gina o secci\u00f3.<\/p>\n\n<p class=\"wp-block-paragraph\">No intentem conv\u00e8ncer els lectors d&#8217;entrar dins de la p\u00e0gina web utilitzant t\u00edtols adequats per al SEO, per\u00f2 que no serveixen per a res.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Grafica-de-la-tasa-de-rebote.jpg\" alt=\"Gr&#xE0;fica de la taxa de rebot\" class=\"wp-image-15938\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Grafica-de-la-tasa-de-rebote.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Grafica-de-la-tasa-de-rebote-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Grafica-de-la-tasa-de-rebote-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">Procura utilitzar una bona redacci\u00f3 SEO per complir la teva comesa. \u00c9s a dir, <strong>assegura&#8217;t de proporcionar respostes adequades a les necessitats de cerca del client.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">No serveix de res atreure l&#8217;inter\u00e8s i descobrir que s&#8217;ha perdut el temps. Aquest usuari abandonar\u00e0 la web i ho considerar\u00e0 a les seves estad\u00edstiques com un rebot.<\/p>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols <strong>optimitzats per als motors de cerca<\/strong> ajuden a reduir la taxa de rebot, ja que ajuden els lectors a trobar el contingut rellevant.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Augmenta_el_transit_de_qualitat\"><\/span>Augmenta el tr\u00e0nsit de qualitat<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/www.nextweb.cat\/ca\/2022\/04\/05\/optimitzacio-de-motors-de-cerca\/\">L&#8217;optimitzaci\u00f3\u00a0per als motors de cerca<\/a> ajuden a augmentar el tr\u00e0nsit de qualitat, ja que amb una correcta redacci\u00f3 SEO ajudar\u00e0 els lectors a trobar el contingut rellevant.<\/p>\n\n<p class=\"wp-block-paragraph\">En augmentar el tr\u00e0nsit de qualitat, tamb\u00e9 <strong>est\u00e0s augmentant les possibilitats que els lectors es converteixin en clients.<\/strong><\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Coneix_el_teu_public_objectiu\"><\/span>Coneix el teu p\u00fablic objectiu<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">En con\u00e8ixer millor el teu <strong>p\u00fablic objectiu<\/strong>, podem crear contingut m\u00e9s rellevant i dirigit a ells, cosa que <strong>augmentar\u00e0 les possibilitats<\/strong> que es converteixin en clients.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Conoce-a-tu-publico-objetivo-.jpg\" alt=\"Coneix el teu p&#xFA;blic objectiu\" class=\"wp-image-15947\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Conoce-a-tu-publico-objetivo-.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Conoce-a-tu-publico-objetivo--300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Conoce-a-tu-publico-objetivo--768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Crea_titols_persuasius\"><\/span>Crea t\u00edtols persuasius<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols persuasius <strong>ajuden a conv\u00e8ncer els lectors<\/strong> que el contingut \u00e9s rellevant i de qualitat.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Incloure_numeros\"><\/span>Incloure n\u00fameros<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els n\u00fameros ajuden a millorar les cap\u00e7aleres per al SEO, ja que fan que els t\u00edtols siguin m\u00e9s f\u00e0cils de llegir i de comprendre.<\/p>\n\n<p class=\"wp-block-paragraph\">Podem aplicar al t\u00edtol la soluci\u00f3 seg\u00fcent:\u00a0<strong>N\u00famero + Adjectiu + Substantiu + Paraula clau<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Posem-ne alguns exemples:<\/p>\n\n<ul class=\"wp-block-list\">\n<li>11 maneres de fer una bona redacci\u00f3 SEO per a la teva p\u00e0gina web.<\/li>\n\n\n\n<li>Els 13 millors consells per crear magn\u00edfics t\u00edtols SEO.<\/li>\n\n\n\n<li>Les 7 difer\u00e8ncies m\u00e9s importants entre SEO i SEM.<\/li>\n\n\n\n<li><a href=\"https:\/\/www.nextweb.cat\/ca\/2022\/05\/10\/5-maneres-daugmentar-el-transit-organic-del-teu-blog-gratis\/\">5 formes d&#8217;augmentar el tr\u00e0nsit org\u00e0nic del teu bloc<\/a><\/li>\n<\/ul>\n\n<p class=\"wp-block-paragraph\">Resulta evident el fet que els n\u00fameros imparells resulten millor per als t\u00edtols, ja que destaquen m\u00e9s que els parells.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fes_servir_adjectius_forts\"><\/span>Fes servir adjectius forts<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els adjectius forts ajuden a conv\u00e8ncer els lectors que <strong>el contingut \u00e9s rellevant i de qualitat.<\/strong><\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fer_preguntes_als_titols\"><\/span>Fer preguntes als t\u00edtols<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Les preguntes solen ser molt efectives pel fet que fan que els lectors s&#8217;interessin pels continguts. En fer preguntes als teus t\u00edtols, ajudes a indexar el contingut.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Inclou_trucades_a_laccio\"><\/span>Inclou trucades a l&#8217;acci\u00f3<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Les <strong>trucades a l&#8217;acci\u00f3 en els t\u00edtols<\/strong> poden ser molt efectives, ja que insten els lectors a llegir el contingut.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Incluye-llamadas-a-la-accion-en-la-redaccion-SEO.jpg\" alt=\"Inclou trucades a l'acci&#xF3; a la redacci&#xF3; SEO\" class=\"wp-image-15949\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Incluye-llamadas-a-la-accion-en-la-redaccion-SEO.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Incluye-llamadas-a-la-accion-en-la-redaccion-SEO-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/Incluye-llamadas-a-la-accion-en-la-redaccion-SEO-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Utilitza_el_verb_%E2%80%9Cfer%E2%80%9D\"><\/span>Utilitza el verb &#8220;fer&#8221;<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/artextoscreativos.com\/verbos-de-accion-copywriting\/\" target=\"_blank\" rel=\"noreferrer noopener\">Els verbs d&#8217;acci\u00f3 s\u00f3n molt efectius<\/a>, perqu\u00e8 <strong> insten els lectors a llegir el contingut<\/strong>. En utilitzar un verb d&#8217;acci\u00f3 en els teus t\u00edtols, tamb\u00e9 est\u00e0s ajudant els motors de cerca a indexar el contingut.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Fes_una_bona_redaccio_SEO_amb_titols_emocionants\"><\/span>Fes una bona redacci\u00f3 SEO amb t\u00edtols emocionants<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\"><strong>Els t\u00edtols emocionants s\u00f3n molt efectius,<\/strong> ja que atrauen l&#8217;atenci\u00f3 dels lectors. Han de ser prou emocionants per fer que la gent vulgui llegir el contingut, per\u00f2 no tan emocionants com per ser enganyosos.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Inclou_una_paraula_clau_en_els_primers_5_caracters\"><\/span>Inclou una paraula clau en els primers 5 car\u00e0cters<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols amb <strong>paraules clau en els primers cinc car\u00e0cters s\u00f3n m\u00e9s efectius<\/strong>, ja que s\u00f3n m\u00e9s f\u00e0cils de llegir i de comprendre. A m\u00e9s, com m\u00e9s a prop estigui la paraula clau del principi del t\u00edtol, m\u00e9s visible ser\u00e0 a les SERPS.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Escriu_titols_interessants\"><\/span>Escriu t\u00edtols interessants<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Els t\u00edtols interessants s\u00f3n molt efectius, <strong>ja que atrauen l&#8217;atenci\u00f3 dels lectors.<\/strong> Han de ser prou interessants per fer que la gent vulgui llegir el contingut, per\u00f2 no tan interessants per a ser enganyosos.<\/p>\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Usar_paraules_inspiradores_emocionals_i_intel%C2%B7lectuals\"><\/span>Usar paraules inspiradores, emocionals i intel\u00b7lectuals<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n<p class=\"wp-block-paragraph\">Les paraules inspiradores, emocionals i intel\u00b7lectuals s\u00f3n molt efectives, <strong>ajuden a conv\u00e8ncer els lectors que el contingut \u00e9s rellevant i de qualitat<\/strong>.<\/p>\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"980\" height=\"560\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/En-la-redaccion-SEO-usa-palabras-inspiradoras.jpg\" alt=\"A la redacci&#xF3; SEO utilitza paraules inspiradores\" class=\"wp-image-15951\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/En-la-redaccion-SEO-usa-palabras-inspiradoras.jpg 980w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/En-la-redaccion-SEO-usa-palabras-inspiradoras-300x171.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2022\/12\/En-la-redaccion-SEO-usa-palabras-inspiradoras-768x439.jpg 768w\" sizes=\"(max-width: 980px) 100vw, 980px\" \/><\/figure>\n\n<p class=\"wp-block-paragraph\">En incloure paraules inspiradores, emocionals i intel\u00b7lectuals als teus t\u00edtols, tamb\u00e9 \u00e9s molt positiu de cara als cercadors.<\/p>\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"En_conclusio_sobre_la_redaccio_SEO\"><\/span>En conclusi\u00f3 sobre la redacci\u00f3 SEO<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n<p class=\"wp-block-paragraph\">La redacci\u00f3 SEO respon a aquests fonaments, de manera que, un cop escrit aquest article, es recomana que es verifiqui si s&#8217;han aplicat les <strong>regles d&#8217;optimitzaci\u00f3 del contingut.<\/strong><\/p>\n\n<p class=\"wp-block-paragraph\">Dins el treball que desenvolupa <strong>Nextweb<\/strong> destaca, <strong>l&#8217;elaboraci\u00f3\u00a0d&#8217;un contingut amb una redacci\u00f3 SEO espec\u00edfica<\/strong> i adequada d&#8217;acord amb les necessitats de cada client.<\/p>\n\n<p class=\"wp-block-paragraph\">Per aix\u00f2, no dubtis a <a href=\"https:\/\/www.nextweb.cat\/ca\/contacte\/\">consultar-nos<\/a>, t&#8217;ajudarem a posicionar la teva p\u00e0gina web de forma \u00f2ptima amb una estrat\u00e8gia SEO basada en continguts.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Una bona redacci\u00f3 SEO tracta d&#8217;aconseguir\u00a0atraure els usuaris. En realitat, el contingut \u00e9s nom\u00e9s una de les parts de l&#8217;algorisme del SEO d&#8217;una p\u00e0gina web. Tamb\u00e9 influeixen en la posici\u00f3 d&#8217;un lloc web dins dels r\u00e0nquings de cerques, la quantitat i qualitat d&#8217;enlla\u00e7os entrants, aix\u00ed com l&#8217;antiguitat\u00a0del domini, l&#8217;\u00fas de les xarxes socials, la freq\u00fc\u00e8ncia&#8230;<\/p>\n","protected":false},"author":1,"featured_media":15946,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","_jet_geo_exclude_from_ai_visibility":false,"footnotes":""},"categories":[72],"tags":[],"class_list":["post-17358","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-2"],"yoast_head":"<!-- This site is optimized with the 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