{"id":18443,"date":"2024-11-29T10:59:51","date_gmt":"2024-11-29T09:59:51","guid":{"rendered":"https:\/\/www.nextweb.cat\/2024\/11\/29\/tendencies-de-disseny-web-per-2025\/"},"modified":"2024-12-05T10:36:01","modified_gmt":"2024-12-05T09:36:01","slug":"tendencies-de-disseny-web-per-2025","status":"publish","type":"post","link":"https:\/\/www.nextweb.cat\/ca\/2024\/11\/29\/tendencies-de-disseny-web-per-2025\/","title":{"rendered":"Tend\u00e8ncies de disseny web per 2025"},"content":{"rendered":"\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de Contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ac6eab4ecc03\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #13a89e;color:#13a89e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #13a89e;color:#13a89e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac6eab4ecc03\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/11\/29\/tendencies-de-disseny-web-per-2025\/#Minimalisme_interactiu_menys_es_mes_pero_amb_impacte\" >Minimalisme interactiu: menys \u00e9s m\u00e9s, per\u00f2 amb impacte<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/11\/29\/tendencies-de-disseny-web-per-2025\/#Intel%C2%B7ligencia_artificial_integrada_en_lexperiencia_de_lusuari\" >Intel\u00b7lig\u00e8ncia artificial integrada en l\u2019experi\u00e8ncia de l\u2019usuari<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.nextweb.cat\/ca\/2024\/11\/29\/tendencies-de-disseny-web-per-2025\/#El_disseny_web_com_a_eina_estrategica_el_2025\" >El disseny web com a eina estrat\u00e8gica el 2025<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Minimalisme_interactiu_menys_es_mes_pero_amb_impacte\"><\/span>Minimalisme interactiu: menys \u00e9s m\u00e9s, per\u00f2 amb impacte<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Dins les tend\u00e8ncies de disseny web, el minimalisme l\u2019any 2025 es transformar\u00e0 cap a un enfocament interactiu que combina simplicitat visual amb detalls din\u00e0mics, dissenyats per captar l\u2019atenci\u00f3 de l\u2019usuari sense saturar la interf\u00edcie. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aquest concepte mant\u00e9 un <a href=\"https:\/\/www.nextweb.cat\/ca\/disseny-web-amb-wordpress\/\">disseny<\/a> net i clar, per\u00f2 el complementa amb elements com animacions subtils, transicions suaus i microinteraccions que milloren l\u2019experi\u00e8ncia de l\u2019usuari guiant-lo de manera intu\u00eftiva.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1120\" height=\"526\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/minimalismo_meiwensee.com_-1.png\" alt=\"Tend\u00e8ncies de disseny web\" class=\"wp-image-18380\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/minimalismo_meiwensee.com_-1.png 1120w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/minimalismo_meiwensee.com_-1-300x141.png 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/minimalismo_meiwensee.com_-1-1024x481.png 1024w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/minimalismo_meiwensee.com_-1-768x361.png 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/><figcaption class=\"wp-element-caption\">Web de l&#8217;\u00e0gencia de disseny <a href=\"https:\/\/www.meiwensee.com\/\">Meinwen<\/a><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Un dels principals avantatges d\u2019aquest enfocament \u00e9s la millora significativa en l\u2019experi\u00e8ncia de l\u2019usuari, ja que redueix la sobrec\u00e0rrega cognitiva i, al mateix temps, genera inter\u00e8s mitjan\u00e7ant detalls visuals atractius. A m\u00e9s, eliminant elements innecessaris, els llocs guanyen velocitat de c\u00e0rrega, millorant-ne el rendiment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aquest tipus de disseny tamb\u00e9 s\u2019adapta millor als dispositius m\u00f2bils, on la claredat i la funcionalitat s\u00f3n essencials, i permet centrar l\u2019atenci\u00f3 de l\u2019usuari en els missatges clau i les crides a l\u2019acci\u00f3.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">El minimalisme interactiu destaca entre les tend\u00e8ncies de disseny web i es pot aplicar amb estrat\u00e8gies com l\u2019\u00fas de grans espais en blanc per dirigir l\u2019atenci\u00f3 cap al contingut m\u00e9s important, la implementaci\u00f3 d\u2019animacions micro que ofereixin retroalimentaci\u00f3 visual, i la creaci\u00f3 de botons o men\u00fas din\u00e0mics que nom\u00e9s es despleguin quan sigui necessari. Aquest enfocament aconsegueix fusionar est\u00e8tica, funcionalitat i rendiment, oferint experi\u00e8ncies memorables amb un disseny visualment atractiu i altament eficient.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1110\" height=\"523\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/scroll_kubrick.life_.png\" alt=\"Exemple d\u2019scroll narratiu\" class=\"wp-image-18386\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/scroll_kubrick.life_.png 1110w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/scroll_kubrick.life_-300x141.png 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/scroll_kubrick.life_-1024x482.png 1024w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/scroll_kubrick.life_-768x362.png 768w\" sizes=\"(max-width: 1110px) 100vw, 1110px\" \/><figcaption class=\"wp-element-caption\">La web dedicada a la vida i obra del realitzador Stanley Kubrick <a href=\"https:\/\/kubrick.life\/\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/kubrick.life\/<\/a><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019scroll narratiu es consolida com una tend\u00e8ncia clau en el disseny web per al 2025, transformant la manera com els usuaris interactuen amb un lloc web. Aquest enfocament converteix l\u2019acci\u00f3 de despla\u00e7ar-se per la p\u00e0gina en una experi\u00e8ncia immersiva, on cada moviment explica una hist\u00f2ria visualment impactant i captivadora.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Mitjan\u00e7ant animacions, transicions fluides i efectes visuals, l\u2019scroll narratiu guia l\u2019usuari per un recorregut dissenyat curosament per transmetre un missatge clar o destacar aspectes clau d\u2019una marca. En lloc de presentar informaci\u00f3 est\u00e0tica, aquest enfocament utilitza elements din\u00e0mics que s\u2019activen mentre l\u2019usuari navega, mantenint-lo interessat i motivant-lo a continuar explorant.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">Una dels majors avantatges d\u2019aquesta t\u00e8cnica \u00e9s la seva capacitat per crear una connexi\u00f3 emocional amb l\u2019usuari. En explicar una hist\u00f2ria de manera visual i interactiva, el lloc web no nom\u00e9s informa, sin\u00f3 que tamb\u00e9 genera un impacte durador.<\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Aquesta estrat\u00e8gia \u00e9s especialment valuosa per a empreses que busquen diferenciar-se en mercats competitius, ja que una experi\u00e8ncia ben dissenyada pot deixar una impressi\u00f3 m\u00e9s profunda que un disseny tradicional.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019scroll narratiu \u00e9s ideal per a projectes que requereixen explicar conceptes complexos o mostrar processos pas a pas, com ara llan\u00e7aments de productes o presentacions de serveis. Aquest enfocament no nom\u00e9s millora l\u2019experi\u00e8ncia de l\u2019usuari, sin\u00f3 que tamb\u00e9 refor\u00e7a el missatge de la marca integrant-lo directament en el disseny i la navegaci\u00f3 del lloc web.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">El disseny web inclusiu i accessible ser\u00e0 una prioritat clau el 2025, reflectint la creixent import\u00e0ncia de crear experi\u00e8ncies digitals que siguin utilitzables per a tothom, independentment de les seves habilitats o limitacions. Aquest enfocament no nom\u00e9s respon a un comprom\u00eds \u00e8tic amb l\u2019equitat, sin\u00f3 que tamb\u00e9 s\u2019alinea amb els est\u00e0ndards legals i les expectatives d\u2019un p\u00fablic cada cop m\u00e9s conscient de l\u2019accessibilitat web.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"1120\" height=\"525\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/accesibiliadd-udemy-1.png\" alt=\"Tend\u00e8ncies de disseny web\" class=\"wp-image-18384\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/accesibiliadd-udemy-1.png 1120w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/accesibiliadd-udemy-1-300x141.png 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/accesibiliadd-udemy-1-1024x480.png 1024w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/accesibiliadd-udemy-1-768x360.png 768w\" sizes=\"(max-width: 1120px) 100vw, 1120px\" \/><figcaption class=\"wp-element-caption\">Web de la empresa de cursos online <a href=\"https:\/\/www.udemy.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">Udemy<\/a><\/figcaption><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">El disseny inclusiu es basa a garantir que els llocs web siguin navegables i comprensibles per a tothom, inclosos aquells amb discapacitats visuals, auditives, motores o cognitives.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aix\u00f2 implica l\u2019\u00fas de pr\u00e0ctiques com la incorporaci\u00f3 de text alternatiu per a imatges, subt\u00edtols en v\u00eddeos, colors que compleixin amb criteris de contrast i estructures clares que permetin una navegaci\u00f3 intu\u00eftiva. A m\u00e9s, les interf\u00edcies han de ser compatibles amb tecnologies d\u2019assist\u00e8ncia com lectors de pantalla i dispositius d\u2019entrada alternatius.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">M\u00e9s enll\u00e0 dels aspectes t\u00e8cnics, la inclusi\u00f3 tamb\u00e9 abasta l\u2019experi\u00e8ncia d\u2019usuari en un sentit m\u00e9s ampli, assegurant que el contingut sigui culturalment rellevant, sensible i comprensible per a audi\u00e8ncies diverses. Dissenyar de manera inclusiva no nom\u00e9s millora l\u2019experi\u00e8ncia de l\u2019usuari, sin\u00f3 que tamb\u00e9 amplia l\u2019abast del lloc web, cosa que permet que m\u00e9s persones interactu\u00efn amb la marca.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\">En un m\u00f3n on la diversitat \u00e9s cada cop m\u00e9s visible, un disseny accessible i inclusiu no nom\u00e9s \u00e9s una bona pr\u00e0ctica, sin\u00f3 un avantatge competitiu. Les empreses que prioritzen aquest enfocament no nom\u00e9s compleixen amb est\u00e0ndards i regulacions, sin\u00f3 que tamb\u00e9 demostren un comprom\u00eds amb els seus usuaris, construint una imatge de marca positiva i accessible per a tothom.<\/p>\n<\/blockquote>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Intel%C2%B7ligencia_artificial_integrada_en_lexperiencia_de_lusuari\"><\/span><h2><strong>Intel\u00b7lig\u00e8ncia artificial integrada en l\u2019experi\u00e8ncia de l\u2019usuari<\/strong><span class=\"ez-toc-section-end\"><\/span><\/h2><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">La integraci\u00f3 de la intel\u00b7lig\u00e8ncia artificial (IA) en el disseny web ser\u00e0 una de les tend\u00e8ncies m\u00e9s destacades per al 2025. La IA est\u00e0 transformant la manera com els usuaris interactuen amb els llocs web, personalitzant experi\u00e8ncies, optimitzant processos i anticipant-se a les necessitats dels visitants. Aquest enfocament va m\u00e9s enll\u00e0 de les simples automatitzacions, que permet a les empreses oferir interf\u00edcies m\u00e9s intel\u00b7ligents i din\u00e0miques, millorant significativament la satisfacci\u00f3 de l\u2019usuari.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Una de les aplicacions m\u00e9s visibles de la IA en disseny web \u00e9s la personalitzaci\u00f3 de contingut en temps real. Els llocs poden adaptar-se al comportament, prefer\u00e8ncies i historial de navegaci\u00f3 de l\u2019usuari, presentant recomanacions de productes, serveis o articles m\u00e9s rellevants. Aix\u00f2 no nom\u00e9s augmenta la possibilitat de conversi\u00f3, sin\u00f3 que tamb\u00e9 crea una experi\u00e8ncia m\u00e9s fluida i atractiva.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"500\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/tendencias-diseno-web.jpg\" alt=\"Tend\u00e8ncies de disseny web\" class=\"wp-image-18430\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/tendencias-diseno-web.jpg 800w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/tendencias-diseno-web-300x188.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2024\/11\/tendencias-diseno-web-768x480.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">A m\u00e9s, la intel\u00b7lig\u00e8ncia artificial s\u2019utilitza per incorporar eines com xatbots avan\u00e7ats i assistents virtuals, que responen a consultes en temps real i proporcionen suport immediat. Aquestes eines estan dissenyades per integrar-se de manera org\u00e0nica en el disseny del lloc, amb interf\u00edcies visualment coherents i f\u00e0cils d\u2019utilitzar.\n<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A mesura que els xatbots evolucionen, s\u00f3n capa\u00e7os d\u2019entendre el context i oferir respostes m\u00e9s precises i humanes, millorant la interacci\u00f3 entre la marca i l\u2019usuari.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un altre aspecte clau \u00e9s l\u2019optimitzaci\u00f3 del rendiment del lloc mitjan\u00e7ant an\u00e0lisis impulsades per IA. Els algorismes poden detectar patrons d\u2019\u00fas, identificar possibles problemes i suggerir millores, com la reorganitzaci\u00f3 del contingut o ajustos en la navegaci\u00f3. Aix\u00f2 permet als dissenyadors prendre decisions basades en dades i optimitzar cont\u00ednuament l\u2019experi\u00e8ncia de l\u2019usuari.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"El_disseny_web_com_a_eina_estrategica_el_2025\"><\/span>El disseny web com a eina estrat\u00e8gica el 2025<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019any 2025, el disseny web es posicionar\u00e0 com una eina estrat\u00e8gica per a empreses que busquen destacar en un entorn digital competitiu. Tend\u00e8ncies com la personalitzaci\u00f3 mitjan\u00e7ant IA, l\u2019accessibilitat inclusiva i les experi\u00e8ncies immersives no nom\u00e9s milloren la interacci\u00f3 amb l\u2019usuari, sin\u00f3 que tamb\u00e9 reforcen la identitat de marca i els resultats comercials.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Adoptar aquestes innovacions no \u00e9s nom\u00e9s una q\u00fcesti\u00f3 de mantenir-se al dia, sin\u00f3 d\u2019anticipar-se a les expectatives d\u2019un p\u00fablic cada cop m\u00e9s exigent, oferint llocs web que siguin funcionals, creatius i memorables.<\/p>\n\n\n\n<div class=\"wp-block-group has-background\" style=\"background-color:#13a89e1a\"><div class=\"wp-block-group__inner-container is-layout-constrained wp-block-group-is-layout-constrained\">\n<p class=\"has-text-align-center has-medium-font-size wp-block-paragraph\"><strong>Vols que el teu lloc web destaqui?<\/strong> <br>Contacta amb nosaltres i crea una experi\u00e8ncia \u00fanica i personalitzada per als teus usuaris. Estem preparats per transformar la teva pres\u00e8ncia en l\u00ednia!<\/p>\n\n\n\n<div class=\"wp-block-buttons is-content-justification-center is-layout-flex wp-container-core-buttons-is-layout-fe48e5de wp-block-buttons-is-layout-flex\">\n<div class=\"wp-block-button\"><a class=\"wp-block-button__link has-text-align-center wp-element-button\" href=\"https:\/\/www.nextweb.cat\/ca\/contacte\/\">CONTACTA\u2019NS<\/a><\/div>\n<\/div>\n<\/div><\/div>\n","protected":false},"excerpt":{"rendered":"<p>Minimalisme interactiu: menys \u00e9s m\u00e9s, per\u00f2 amb impacte Dins les tend\u00e8ncies de disseny web, el minimalisme l\u2019any 2025 es transformar\u00e0 cap a un enfocament interactiu que combina simplicitat visual amb detalls din\u00e0mics, dissenyats per captar l\u2019atenci\u00f3 de l\u2019usuari sense saturar la interf\u00edcie. Aquest concepte mant\u00e9 un disseny net i clar, per\u00f2 el complementa amb elements&#8230;<\/p>\n","protected":false},"author":1,"featured_media":18389,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","_jet_geo_exclude_from_ai_visibility":false,"footnotes":""},"categories":[219,241],"tags":[],"class_list":["post-18443","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-disseny-web","category-negocis"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Tend\u00e8ncies de disseny web per 2025 - NEXTWEB<\/title>\n<meta name=\"description\" content=\"Quines seran les tend\u00e8ncies de disseny web el pr\u00f2xim any? 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