{"id":8920,"date":"2019-05-10T14:45:45","date_gmt":"2019-05-10T12:45:45","guid":{"rendered":"https:\/\/www.nextweb.cat\/?p=8920"},"modified":"2024-02-19T17:54:38","modified_gmt":"2024-02-19T16:54:38","slug":"com-crear-una-pagina-de-facebook-business-manager","status":"publish","type":"post","link":"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/","title":{"rendered":"Com crear una p\u00e0gina de Facebook Business amb \u00e8xit"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Afortunadament, crear una p\u00e0gina de <strong>Facebook Business Manager<\/strong> pel teu negoci \u00e9s m\u00e9s simple del que creus i et reportar\u00e0 molts beneficis.<\/p>\n\n\n\n<div id=\"ez-toc-container\" class=\"ez-toc-v2_0_88 counter-hierarchy ez-toc-counter ez-toc-custom ez-toc-container-direction\">\n<p class=\"ez-toc-title\" style=\"cursor:inherit\">Tabla de Contenidos<\/p>\n<label for=\"ez-toc-cssicon-toggle-item-6ac59fcdc02e3\" class=\"ez-toc-cssicon-toggle-label\"><span class=\"\"><span class=\"eztoc-hide\" style=\"display:none;\">Toggle<\/span><span class=\"ez-toc-icon-toggle-span\"><svg style=\"fill: #13a89e;color:#13a89e\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" class=\"list-377408\" width=\"20px\" height=\"20px\" viewBox=\"0 0 24 24\" fill=\"none\"><path d=\"M6 6H4v2h2V6zm14 0H8v2h12V6zM4 11h2v2H4v-2zm16 0H8v2h12v-2zM4 16h2v2H4v-2zm16 0H8v2h12v-2z\" fill=\"currentColor\"><\/path><\/svg><svg style=\"fill: #13a89e;color:#13a89e\" class=\"arrow-unsorted-368013\" xmlns=\"http:\/\/www.w3.org\/2000\/svg\" width=\"10px\" height=\"10px\" viewBox=\"0 0 24 24\" version=\"1.2\" baseProfile=\"tiny\"><path d=\"M18.2 9.3l-6.2-6.3-6.2 6.3c-.2.2-.3.4-.3.7s.1.5.3.7c.2.2.4.3.7.3h11c.3 0 .5-.1.7-.3.2-.2.3-.5.3-.7s-.1-.5-.3-.7zM5.8 14.7l6.2 6.3 6.2-6.3c.2-.2.3-.5.3-.7s-.1-.5-.3-.7c-.2-.2-.4-.3-.7-.3h-11c-.3 0-.5.1-.7.3-.2.2-.3.5-.3.7s.1.5.3.7z\"\/><\/svg><\/span><\/span><\/label><input type=\"checkbox\"  id=\"ez-toc-cssicon-toggle-item-6ac59fcdc02e3\"  aria-label=\"Toggle\" \/><nav><ul class='ez-toc-list ez-toc-list-level-1 ' ><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-1\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#Que_es_una_pagina_de_Facebook_Empresa\" >Qu\u00e8 \u00e9s una p\u00e0gina de Facebook Empresa?<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-2\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#1_Crea_el_teu_Facebook_dempresa\" >1. Crea el teu Facebook d&#8217;empresa<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-3\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#2_Selecciona_la_teva_classificacio_empresarial\" >2. Selecciona la teva classificaci\u00f3 empresarial<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-4\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#3_Afegeix_la_informacio_de_la_teva_empresa_a_la_pagina\" >3. Afegeix la informaci\u00f3 de la teva empresa a la p\u00e0gina<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-5\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#4_Carrega_imatges_al_teu_Facebook_Business\" >4. Carrega imatges al teu Facebook Business<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-6\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#5_Completa_la_seccio_sobre_el_teu_negoci\" >5. Completa la secci\u00f3 sobre el teu negoci<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-7\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#6_Explora_la_teva_pagina_de_Facebook_Business_Manager\" >6. Explora la teva p\u00e0gina de Facebook Business Manager<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-8\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#7_Integrar_la_Botiga_de_Facebook_Business_Manager_i_altres_%E2%80%9Cadd_ons%E2%80%9D\" >7. Integrar la Botiga de Facebook Business Manager (i altres &#8220;add ons&#8221;)<\/a><\/li><li class='ez-toc-page-1 ez-toc-heading-level-2'><a class=\"ez-toc-link ez-toc-heading-9\" href=\"https:\/\/www.nextweb.cat\/ca\/2019\/05\/10\/com-crear-una-pagina-de-facebook-business-manager\/#8_Comenca_a_publicar_a_la_teva_pagina_de_Facebook_Business_Manager\" >8. Comen\u00e7a a publicar a la teva p\u00e0gina de Facebook Business Manager!<\/a><\/li><\/ul><\/nav><\/div>\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Que_es_una_pagina_de_Facebook_Empresa\"><\/span>Qu\u00e8 \u00e9s una p\u00e0gina de Facebook Empresa?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Una p\u00e0gina de <strong>Facebook Business<\/strong> <strong>Manager<\/strong> \u00e9s eminentment com el teu perfil de Facebook t\u00edpic, per\u00f2 per crear negocis.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>Els teus clients o seguidors poden interaccionar amb la vostra p\u00e0gina i rebre les vostres actualitzacions.<\/em><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Pots publicar imatges i v\u00eddeos, fomentar la participaci\u00f3 del teu contingut recent, anunciar caracter\u00edstiques noves dels teus serveis o productes,<\/strong> etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La difer\u00e8ncia principal \u00e9s que la vostra p\u00e0gina empresa mesurar\u00e0 els compromisos, els <em>m&#8217;agrada<\/em>, i m\u00e9s, aix\u00ed podr\u00e0s analitzar l&#8217;efectivitat de la teva p\u00e0gina.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><a href=\"https:\/\/analytics.facebook.com\/\" target=\"_blank\" rel=\"noopener noreferrer\">Facebook Analytics<\/a> \u00e9s una <strong>eina molt potent per fer servir, ja <\/strong>que podr\u00e0s descobrir com est\u00e0 funcionant el vostre Facebook i quin \u00e9s el grau d&#8217;interacci\u00f3 amb la vostra audi\u00e8ncia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Els teus perfils de <strong>x<\/strong><strong>arxes socials<\/strong> haurien de ser una extensi\u00f3 de la <a href=\"https:\/\/www.nextweb.cat\/2019\/01\/16\/por-que-es-tan-importante-el-link-building\/\" target=\"_blank\" rel=\"noopener noreferrer\">vostra marca<\/a>. Si t&#8217;has decidit crear una <strong>p\u00e0gina de Facebook Business<\/strong> \u00e9s fonamental que tinguis el comprom\u00eds de dedicar temps i creativitat al projecte.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Els teus clients segurament podran fer servir el teu Facebook per contactar-te. De fet, l&#8217;hauries d&#8217;esperar!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Molts negocis opten per comen\u00e7ar Facebook Business Manager quan comencen a implementar una estrat\u00e8gia de <strong>M\u00e0rqueting de Mitjans de Comunicaci\u00f3 Social<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u00c9s molt efica\u00e7 i de fet \u00e9s un recurs sense cost i for\u00e7a intu\u00eftiu. De fet, <strong>has de tenir un perfil p\u00fablic per aix\u00ed poder disposar d&#8217;un perfil d&#8217;empresa,<\/strong> veur\u00e0s que la p\u00e0gina de la teva marca et recordar\u00e0 for\u00e7a al teu perfil personal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tot a punt per crear la p\u00e0gina de Facebook del teu negoci? Esperem que aquesta guia r\u00e0pida et doni l&#8217;ajuda que necessites per tenir el teu perfil creat i funcionant!<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_Crea_el_teu_Facebook_dempresa\"><\/span>1. Crea el teu Facebook d&#8217;empresa<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ves a <a href=\"https:\/\/www.facebook.com\/business\" target=\"_blank\" rel=\"noopener noreferrer\">https:\/\/www.facebook.com\/business<\/a> i fes clic damunt \u201cCrear una P\u00e0gina\u201d a la part dreta superior. Tingues present que <strong>necessitar\u00e0s enlla\u00e7ar aquesta p\u00e0gina empresarial<\/strong> al teu compte personal.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">T\u00edpicament, el compte del vostre administrador de xarxes socials (si tens un) \u00e9s la millor opci\u00f3.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><img fetchpriority=\"high\" decoding=\"async\" class=\"aligncenter wp-image-8924 size-full\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business.jpg\" alt=\"Facebook Business\" width=\"800\" height=\"387\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business.jpg 800w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business-300x145.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business-768x372.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_Selecciona_la_teva_classificacio_empresarial\"><\/span>2. Selecciona la teva classificaci\u00f3 empresarial<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Aix\u00f2 et portar\u00e0 a la pantalla de sota. Ja que aquesta p\u00e0gina de Facebook ser\u00e0 pel teu negoci, fes clic en \u201cComen\u00e7ar\u201d a sota on diu \u201c<strong>Negoci o Marca<\/strong>.\u201d<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><img decoding=\"async\" class=\"aligncenter wp-image-8926 size-full\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-empresarial.jpg\" alt=\"Facebook Business\" width=\"800\" height=\"396\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-empresarial.jpg 800w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-empresarial-300x149.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-empresarial-768x380.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Afegeix_la_informacio_de_la_teva_empresa_a_la_pagina\"><\/span>3. Afegeix la informaci\u00f3 de la teva empresa a la p\u00e0gina<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ara necessitar\u00e0s afegir la <strong>informaci\u00f3 del teu negoci<\/strong>. Primer el nom de la vostra empresa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">L&#8217;apartat categoria t\u00e9 una llista d&#8217;opcions i haur\u00e0s de seleccionar la que m\u00e9s de prop s&#8217;adapti o representi el vostre <strong>model empresarial<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Es requereix tamb\u00e9 una adre\u00e7a,<\/strong> per\u00f2 es pot optar per tenir-lo amagat: \u201cno mostrar la meva adre\u00e7a.\u201d Quan acabis tot haur\u00e0s de fer clic en \u201cContinua.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per negocis sense una adre\u00e7a f\u00edsica de cara al client (per exemple, una botiga online), pots fer servir l&#8217;adre\u00e7a de la vostra seu o oficina major.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Carrega_imatges_al_teu_Facebook_Business\"><\/span><img decoding=\"async\" class=\"size-full wp-image-8930 aligncenter\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business-2.jpg\" alt=\"\" width=\"800\" height=\"396\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business-2.jpg 800w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business-2-300x149.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/crear-pagina-facebook-business-2-768x380.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><br>4. Carrega imatges al teu Facebook Business<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Tot a punt perqu\u00e8 carreguis una <strong>Imatge de Perfil<\/strong> i una <strong>Foto de Portada<\/strong>. El <em>teu perfil sempre hauria de ser sempre el nostre logo<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Apareixer\u00e0 sempre a cada publicaci\u00f3, aix\u00ed que <strong>usant la vostra imatge corporativa<\/strong> assegurar\u00e0 a la vostra audi\u00e8ncia que el contingut et pertany.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Tamb\u00e9 es requereix carregar una foto (t&#8217;has d&#8217;assegurar que la mida i resoluci\u00f3 <a href=\"https:\/\/metricool.com\/es\/tamano-imagenes-facebook\/\" target=\"_blank\" rel=\"noopener noreferrer\">siguin les adequades per a Facebook<\/a>!).<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aix\u00f2 \u00e9s la foto m\u00e9s gran que es veur\u00e0 a dalt de tot del teu perfil. La mida \u00f2ptima per una foto de <strong>portada en un escriptori \u00e9s 315 p\u00edxels x 851 p\u00edxels<\/strong>. Si \u00e9s molt m\u00e9s gran, deixar\u00e0s fora alguns elements de la imatge.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Si \u00e9s massa petit, Facebook estendr\u00e0 la foto, i es veur\u00e0 borrosa. Actualment, Facebook permet incorporar una <strong>fotografia en format 360<\/strong> per\u00f2 nom\u00e9s en perfils p\u00fablics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per la versi\u00f3 Business no deixa posar aquest tipus de fotos com imatges de portada. De tota manera les pots afegir dins post general en la p\u00e0gina.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">La darrera novetat que hi ha \u00e9s que a la portada pots incloure un <strong>v\u00eddeo que ha de ser 820 x 312 p\u00edxels<\/strong> amb una durada de m\u00ednima de <strong>20 segons i m\u00e0xima de 90 segons<\/strong>, ser\u00e0 reprodu\u00eft en bucle i sense so, tot i que podr\u00e0s activar-lo en qualsevol moment.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Com que el teu perfil sempre hauria de ser el vostre logotip, les fotos de la portada s\u00f3n una oportunitat excel\u00b7lent de mostrar el costat m\u00e9s hum\u00e0 de la teva marca<\/strong>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fes servir imatges dels teus treballadors, el teu producte des d&#8217;un punt de vista creatiu, o el teu anunci m\u00e9s recent.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_Completa_la_seccio_sobre_el_teu_negoci\"><\/span><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8933 size-full\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-empresarial-foto.png\" alt=\"Facebook Empresarial\" width=\"800\" height=\"396\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-empresarial-foto.png 800w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-empresarial-foto-300x149.png 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-empresarial-foto-768x380.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/>5. Completa la secci\u00f3 sobre el teu negoci<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Un cop carregues les teves imatges, veur\u00e0s el teu inici de p\u00e0gina! Per tenir la teva audi\u00e8ncia ben informada necessitar\u00e0s que les teves dades a la secci\u00f3 <strong>Sobre el teu Negoci <\/strong>estiguin amb la informaci\u00f3 correcta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fes servir el Men\u00fa del costat esquerre de la p\u00e0gina (just sota el quadre de perfil). Completa la informaci\u00f3 que penses que els teus clients necessitaran: per exemple, <strong>si ets una tenda f\u00edsica, necessitar\u00e0s afegir els horaris setmanals aix\u00ed com l&#8217;adre\u00e7a f\u00edsica.<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Aprofita les caracter\u00edstiques d&#8217;aquesta secci\u00f3 els quals et deixen descriure una mica m\u00e9s sobre la hist\u00f2ria i la missi\u00f3 de la teva empresa.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Compartint aix\u00f2 amb els\/les vostres seguidor@s far\u00e0 que la teva marca sigui m\u00e9s propera i humana.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8936 size-full\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-business-opcions.jpg\" alt=\"Facebook Empresarial\" width=\"800\" height=\"530\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-business-opcions.jpg 800w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-business-opcions-300x199.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-business-opcions-768x509.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/h2>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Explora_la_teva_pagina_de_Facebook_Business_Manager\"><\/span>6. Explora la teva p\u00e0gina de Facebook Business Manager<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ja ho tens tot a punt! La teva p\u00e0gina de Facebook d&#8217;empresa est\u00e0 gaireb\u00e9 acabada, i nom\u00e9s s&#8217;han de configurar algunes coses m\u00e9s.&nbsp;Damunt la p\u00e0gina d&#8217;inici trobar\u00e0s alguns \u201ctips\u201d o recomanacions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Recomanem fer clic mitjan\u00e7ant aquests enlla\u00e7os i afegint coses com una descripci\u00f3 curta, creant un nom d&#8217;usuari, i m\u00e9s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un altre cam\u00ed d&#8217;aprofitar el teu <strong>Facebook Business Manager<\/strong> \u00e9s per usar sondejos i col\u00b7laboracions dins de la teva comunitat.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les enquestes de Facebook poden ser creades dins de grups i proporcionen dades en temps real d&#8217;una varietat de xarxes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Com a negoci, pots fer servir <strong>Facebook enquesta<\/strong> per posar preguntes a la teva audi\u00e8ncia, com quins canvis considera fer a la teva botiga per la pr\u00f2xima temporada, etc.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Les enquestes de Facebook s\u00f3n \u00fatils perqu\u00e8 formen una l\u00ednia de connexi\u00f3 entre tu i els teus clients i obren unes altres l\u00ednies de connexi\u00f3 per interaccionar amb la teva audi\u00e8ncia.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Els sondejos s\u00f3n creats com \u00e9s creant les entrades: en lloc de triar per escriure un post o una foto, tria per crear una enquesta.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Els administradors poden escriure una pregunta i proporcionar una llista de respostes, o deixar una llista d&#8217;opcions perqu\u00e8 votin ells\/les seguidor@s.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_Integrar_la_Botiga_de_Facebook_Business_Manager_i_altres_%E2%80%9Cadd_ons%E2%80%9D\"><\/span><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-8938 size-full\" src=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-nextwebcat.jpg\" alt=\"Facebook Business Nextweb\" width=\"800\" height=\"409\" srcset=\"https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-nextwebcat.jpg 800w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-nextwebcat-300x153.jpg 300w, https:\/\/www.nextweb.cat\/wp-content\/uploads\/2019\/05\/facebook-nextwebcat-768x393.jpg 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><br>7. Integrar la Botiga de Facebook Business <strong>Manager <\/strong>(i altres &#8220;add ons&#8221;)<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Hi ha abund\u00e0ncia d&#8217;eines (<em>add ons<\/em>) a Facebook que poden ajudar-te a diferenciar la teva p\u00e0gina d&#8217;empresa. Un d&#8217;ells \u00e9s la <a href=\"https:\/\/www.facebook.com\/business\/help\/912190892201033\" target=\"_blank\" rel=\"noopener noreferrer\">Botiga\u00a0 de Facebook<\/a> per negocis de comer\u00e7 electr\u00f2nic.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Per afegir la teva botiga a Facebook Business ja has de tenir una p\u00e0gina creada. Des d&#8217;all\u00e0 <strong>pots integrar la teva existent botiga online<\/strong> i configurar-ho per vendre productes directament&#8230; i m\u00e9s.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A m\u00e9s a m\u00e9s, pots utilitzar altres <em>add ons<\/em> com <strong>Facebook chatbots<\/strong> si vols parlar i donar respostes als teus clients en temps real.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Comenca_a_publicar_a_la_teva_pagina_de_Facebook_Business_Manager\"><\/span>8. Comen\u00e7a a publicar a la teva p\u00e0gina de Facebook Business <strong>Manager<\/strong>!<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Ara que ja tens creat el teu perfil, has arribat a la part divertida i pots comen\u00e7ar a publicar contingut per la teva audi\u00e8ncia!<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Un cop p\u00fabliques &#8220;hola i benvingut&#8221; el m\u00f3n de Facebook \u00e9s al teu abast.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Els <strong>mitjans de comunicaci\u00f3 socials s\u00f3n informals<\/strong>, aix\u00ed que el teu perfil de Facebook no hauria de ser diferent.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Genera preguntes a la teva audi\u00e8ncia, q\u00fcestiona&#8217;ls i genera <em>engagement<\/em>, o convida&#8217;ls a l&#8217;obertura de la teva botiga! <strong>Els consumidors han esdevingut especialment lleials a les seves marques favorites<\/strong>.<\/p>\n\n\n\n<blockquote class=\"wp-block-quote is-layout-flow wp-block-quote-is-layout-flow\">\n<p class=\"wp-block-paragraph\"><em>Qualsevol cosa que publiquis pot comen\u00e7ar a construir relacions valuoses amb la teva audi\u00e8ncia de Facebook Business Manager.<\/em><\/p>\n<\/blockquote>\n\n\n\n<p class=\"wp-block-paragraph\">Mai publiquis nom\u00e9s <em>per publicar: e<\/em>ls\/les teus seguid@rs poden sentir-se com si fossin v\u00edctimes de <em>spam<\/em>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Troba un balan\u00e7 i estiguis segur que el contingut que publiques \u00e9s educatiu, informatiu, o&nbsp;<\/strong><b>interessant<\/b>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Fins aqu\u00ed les nostres recomanacions&#8230; Esperem que la nostra petita guia us ajudi a comen\u00e7ar a crear la teva p\u00e0gina de Facebook Business i connectar amb la teva audi\u00e8ncia!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Afortunadament, crear una p\u00e0gina de Facebook Business Manager pel teu negoci \u00e9s m\u00e9s simple del que creus i et reportar\u00e0 molts beneficis. Qu\u00e8 \u00e9s una p\u00e0gina de Facebook Empresa? Una p\u00e0gina de Facebook Business Manager \u00e9s eminentment com el teu perfil de Facebook t\u00edpic, per\u00f2 per crear negocis. Els teus clients o seguidors poden interaccionar&#8230;<\/p>\n","protected":false},"author":1,"featured_media":8944,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","_jet_geo_exclude_from_ai_visibility":false,"footnotes":""},"categories":[163,162],"tags":[],"class_list":["post-8920","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-facebook","category-xarxes-socials"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Crear una p\u00e0gina de Facebook Business Manager - NEXTWEB<\/title>\n<meta name=\"description\" content=\"Ets l&#039;amo d&#039;una fleca o el gerent d&#039;una agencia de mitjans de comunicaci\u00f3. 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